Email campaign auditaudit 
Tailor-made target generationgeneration 
Let our experts analyse how well your email campaigns are performing and advise you how to optimise results.
Hit the bullseye by letting our experts create targets for you .......... ! with tailor-made targets generated for you by our experts. Audience segmentation is key to your marketing strategy, so our experts are available to help you create set up custom contact targeting. Tell us which contact segment you want to target and SecuTix will create generate the targeting target for you. If we can't create it with our query tool, we'll build you a customised SQL query.
Deliverable:
- An analytics report on your main email campaigns including recommendations for improvement in terms of targeting, communication strategy and email template design.
Deliverable:
- A dynamic contact target available in SAM.
Marketing reportassessment
Contact database check-upup 
Let SecuTix experts analyse your contact and sales data as well as your ticketing ecosystem and gain to give you more insight into your audiences. The key objective of this kind of analysis is to identify the most important optimisation potential in your sales and marketing strategy while ensuring that you're making the most of all that SecuTix 360° has to offer.
If you want to manage audience relations in an efficient, effective and impactful way, it's essential that you have a clean, well-qualified contacts database and that you understand its composition. We can provide you with a detailed analysis of your contacts database including customer/prospect ratios, B2B/B2C ratios and contact criteria, etc.
Deliverables:
- A full report including:
- A SWOT analysis
- Defined SMART objectives
- Persona profiles
- An action plan
Deliverable:
- An analysis of your contact database with recommendations for improvement.
Ticketing & ecosystemecosystem
Social media login & shareshare
Your online ticket sales are part of an entire ecosystem: social networks, your corporate website, your mobile app, and so on. Make sure that your ticketing is easily accessible and that the customer experience is seamless regardless of channelVotre vente en ligne de billets s’intègre dans tout un écosystème : réseaux sociaux, site institutionnel, application mobile… Assurez-vous que votre billetterie est facilement accessible et que le parcours client est sans couture quels soient les canaux utilisés.
SecuTix 360° offre la possibilité de paramétrer des applications permettant le login lets you parametrise applications so that people can log in via Facebook, Twitter ou or Google+, dans l’objectif de faciliter l’accès à la vente en ligne. Les utilisateurs peuvent se connecter et même créer un compte en un seul clic. Il leur suffit pour cela de choisir leur réseau social préféré. De même, une fois l’achat terminé, favorisez le partage sur Facebook grâce au Facebook Share intégré à SecuTix.
Livrables :
- Une analyse de l’intégration de votre billetterie en ligne dans votre écosystème
- Recommandations pour amélioration de la personnalisation de votre vente en ligne.
Livrables :
- Activation du login via Facebook, Twitter et Google + (si votre institution dispose déjà de pages sur ces plateformes)
- Activation du Facebook Share.
Tracking e-commerce 
Conseil en référencement (SEO)
the objective being to provide easier access to online sales. Users can connect and create an account with just one click. All they need to do is choose their favourite social network. Likewise, with our integrated Facebook Share feature you can encourage them to share the purchase they've just made.
Deliverables:
- An analysis of how your online ticketing integrates into your ecosystem
- Recommendations on how to improve customisation of your online sales.
Deliverables:
- Activation of login via Facebook, Twitter and Google + (if your organisation has pages on these platforms)
- Activation of Facebook Share.
E-commerce tracking
SEO - Search engine optimisation
Having an online sales facility is great, but being able to analyse the behaviour of visitors to your ticketing is even better! When exactly do sales peak during an average week? Which age group is most likely to purchase online and how much do they spend on average? These are some of the questions you can answer by placing tags using Google Tag Manager.
Take advantage of the SecuTix e-commerce dashboard
SecuTix provides you with a dashboard in your Google Analytics account, summarising all your online ticketing activities: see at a glance who buys what, and how.
Understand the customer journey
Track customers from their first click on your site to completion of their purchase. Google Analytics' purchase process analysis tools provide you with a better understanding of buying activity so that you can improve the customer experience.
Boost your visibility on the web! Indexing, or search engine optimisation, is essential for a strong internet presence these days. Our SEO experts help you make sure your organisation is right up there at the top of the rankings.
Deliverables:
- Activation of the e-commerce tag on your mass market sales channel
- SecuTix e-commerce dashboard in your Google Analytics account.
- Set-up of two objectives: add to cart, and actual purchase.
Deliverable:
- An analytics report on the current situation along with our SEO recommendations.
SecuTix Data AnalyTix - BI solution
SecuTix Data AnalyTix is the Business Intellingence ultimate solution for ticketing professionals. Based on Qlik Sense technology and powered by our partner KulturPlanner, it is natively available in SecuTix. Data AnalyTix offers a range of dashboards and reports which provide you with deep insights on your activities and audiences. Fully responsive, it can be used on a tablet.
If you are data analysis expert, upgrade to our Ultimate level and access Data Scientist, a application which gives you access to the full SecuTix data model and where you build you own reports.
Delivrables:
Depending on your subscription level
- Access to Data AnalyTix (reports & dashboards)
- Auto-sending of given reports to your inbox
- Customized reports
- Access to Data Scientist App
Vendre en ligne, c’est bien ; mais pouvoir analyser le comportement des internautes dans la billetterie c’est encore mieux ! Quel est le moment de la semaine où il y a le plus d’achat ? Quelle tranche d’âge a le plus tendance à acheter en ligne et pour quel panier moyen ? Autant de questions qui peuvent trouver réponse grâce à la pose de balises via Google Tag Manager.
Bénéficiez du tableau de bord E-commerce SecuTix
SecuTix vous met à disposition un tableau de bord dans votre compte Google Analytics qui regroupe sur une vue unique les activités de votre billetterie online. Découvrez qui achète quoi et comment en un coup d’œil!
Comprenez le parcours client
Suivez l’activité de vos acheteurs, et ce depuis leur premier clic sur votre site jusqu’à la finalisation d’un achat. Les outils d’analyse de tunnels d’achat de Google Analytics vous donnent les moyens de mieux comprendre l’activité de vos acheteurs, afin d’améliorer le parcours client.
Augmentez votre visibilité sur la toile ! Le référencement est aujourd’hui la condition incontournable pour une présence forte sur Internet. Nos experts en référencement vous aident à assurer à votre institution une visibilité optimale dans les moteurs de recherches.
Livrables :
- Activation du tag e-commerce la filière sur votre filière de vente Grand Public
- Mise à disposition dans votre espace Google Analytics du Dashboard e-commerce SecuTix
- Set-up de deux objectifs: ajout au panier et acte d’achat.
Livrable :
- Rapport comprenant une analyse de la situation actuelle et nos recommandations en matière de référencement.