General Data Protection Regulation defines precisely what is a personal data and the various roles every entity handling or porcessing them has.
You can find the official SecuTix page and cheatsheet by clicking on this link : GDPR
There are 7 fields in SecuTix attached to authorization management :
Legal information section in the contact sheet
Communication section in the contact sheet
In green : fields that will impact the way SAM in filtering contacts for you in respect of GDPR rules
The sales channel/features you should consider when talking about communication authorizations :
Note: A new "Double opt-in" option has just been implemented which will require a contact to confirm their authorization for the property.
From August 15, 2023, we will enable double opt-in for all newsletter subscription forms. Double opt-in requires recipients to confirm their subscription to your newsletter by responding to a verification email.
Please see this page to adapt to your SAM campaign
Having a clean authorizations management means that you users are able to set and update the authorization you need to do your marketing. In 90% of the cases (as most of the marketing campaigns are done through emails) you need to make sure the following authorization is displayed on the touch points you have with your customers :
Standard authorization setup in the marketing tab of the contact sheet.
Standard authorization setup in the marketing tab of the profile page on the Ticketshop.
Please make sure the wording you choose in the online version of your authorization cleary states to the customers the email communication channel and the purpose of this authorization
Here are the rules applied by SAM for filtering out automatically the contacts regarding the SAM campaigns
The overall rule
The type of the campaign is different from "Information directly related to a contact's purchase or reservation" AND ( Accept communication from institution by email authorization is set to false or not set OR (campaign communication channel is Email and authorization EMAIL is set to false or not set) (soon to be depracated) OR (campaign communication channel is Letter and authorization LETTER is set to false or not set) OR (campaign communication channel is Phone Call and authorization PHONE is set to false or not set) OR (campaign communication channel is SMS and authorization SMS_MMS is set to false or not set)
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A. Setup the authorization that will be displayed in the B2C register form online
B. Online corresponding Point of sale, select the authorization you want to be displayed
A. Setup the authorization that will be displayed in the contact creation form on boxoffice
SecuTix can work in 2 ways depending on the "Apply strict GDPR" parameter value you have set for the corresponding institution (this parameter can be change in Elcaadmin). Filtering rule when Apply strict GDPR = true
The type of the campaign is different from "Information directly related to a contact's purchase or reservation" AND ( Accept communication from institution by email authorization is set to false or not set OR (campaign communication channel is Email and authorization EMAIL is set to false or not set) (soon to be depracated) OR (campaign communication channel is Letter and authorization LETTER is set to false or not set) OR (campaign communication channel is Phone Call and authorization PHONE is set to false or not set) OR (campaign communication channel is SMS and authorization SMS_MMS is set to false or not set)
Filtering rule when Apply strict GDPR = false
The type of the campaign is different from "Information directly related to a contact's purchase or reservation" AND ( Accept communication from institution by email authorization is set to false OR (campaign communication channel is Email and authorization EMAIL is set to false) (soon to be depracated) OR (campaign communication channel is Letter and authorization LETTER is set to false) OR (campaign communication channel is Phone Call and authorization PHONE is set to false) OR (campaign communication channel is SMS and authorization SMS_MMS is set to false)
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