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This feature only provides meta data to improve the ranking. It doesn't provide any warranty on the ranking obtained.
Solution
Changes on Ticket Shop performance page
- "title" and "og:title": format: "Location (city) | Performance Date time | Tour external name | Artist1 stage name - Artist2 stage name"
- If Tour does not exist in any case > replace by Event external name.
- If one of those info is missing: do not show that parameter.
- Length of title:
- Make sure it's less than 60 chars - to be able to display on Google search:
- Remove entirely the parameter (Artist 2 - Artist 1) if it makes title > 60 chars.
- "og:image": link to S3 image of the performance or event or tour
- "og:url": Internet link of the performance / event / tour (use the one from performance, if not exist, fallback to event/tour)
- “og:description” & “description": Use performance / evet / tour description for the both meta tag
Changes on Ticket Shop Tour page
- "title" and "og:title": format: "Tour external name | Artist1 stage name - Artist2 stage name"
- If Tour does not exist in any case > replace by Event name.
- If one of those info is missing: do not show that parameter.
- Length of title:
- Make sure it's less than 60 chars - to be able to display on Google search:
- Remove entirely the parameter (Artist 2 - Artist 1) if it makes title > 60 chars.
- og:image: link to S3 image of the Tour
- og:url: if the Tour contains an Internet link --> set the link to this tag
- “og:description” & “description": Use Tour description for the both meta tags